About ACI 
                               The Advertising Council of India (ACI) was formed 
                                on April 20, 1999 by the Standing 
                                Committee on Advertising (STACA) for furtherance 
                                of the objectives of the STACA and the objectives 
                                of ACI are:  | 
                           
                           
                            
                                 
                                  | a. | 
                                  To further the interests 
                                      of the Indian Advertising Industry through 
                                      a single, integrated body, that represents 
                                      all Constituents of the industry - Advertisers, 
                                      Advertising Agencies, Media, and other related 
                                      bodies.  | 
                                 
                                 
                                  | b. | 
                                  To represent the Indian 
                                      Advertising Industry on all common issues 
                                      relevant to its Constituents in India and 
                                      abroad.  | 
                                 
                                 
                                  | c. | 
                                  To provide a regular 
                                      continuing interface between all Constituents, 
                                      for the purpose of creating understanding, 
                                      on issues that impact the advertising industry 
                                      as a whole.  | 
                                 
                                 
                                  | d. | 
                                  To actively encourage 
                                      the effective use of advertising across 
                                      all sectors of the economy, to fuel economic 
                                      growth.  | 
                                 
                                 
                                  | e. | 
                                  To promote the development 
                                      of highly skilled manpower resource for 
                                      the advertising industry by interacting 
                                      with educational institutions, planning 
                                      and providing training programmes, both 
                                      at entry levels and as a part of continuing 
                                      education.  | 
                                 
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